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Consumers are increasingly recognizing the connection between nutrition and beauty. They’re adopting a holistic approach, understanding that external beauty is a reflection of internal health. With scientific research supporting the link between nutrition and appearance, consumers are also becoming more educated and discerning. They look for products with proven efficacy and want to understand how specific nutrients contribute to their beauty and wellness goals.

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Featured Ingredients

Astaxanthin

Astalif™ Astaxanthin

Astalif™ Astaxanthin: When we exercise, our muscles burn calories and produce free radicals as a by-product. If the number of free radicals exceeds the body’s antioxidant defense capacity, these molecules can damage our muscles and reduce their ability to contract. Evidence from clinical studies would suggest that astaxanthin supplementation could potentially improve muscle endurance and recovery because of its potent antioxidant capacity and contribution to the mechanisms associated with the formation of lactic acid.

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Chelamax® Magnesium

Chelamax® Magnesium is an Innophos brand of fully chelated magnesium
minerals backed by an industry-leading three-step process that proves chelation.
This ensures the highest quality products and includes forms like Magnesium
Bisglycinate and Magnesium Citrate. Ask us about our other forms of magnesium
which offer broader choices in form and application.

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